Salesforce Powers Up Manufacturing with New Suite of Capabilities and AI Tools for Connected Asset Management

Connected Assets provides manufacturers with a real-time, unified view of their assets — including telematics, IoT, customer and service history data —  so they can minimize downtime, improve performance, and increase customer satisfaction
With Connected Assets, manufacturers can use AI to predict maintenance needs, quickly understand asset history and health, and provide real-time insights, recommendations, and alerts for faster, more informed support for customers and field technicians
Customers like Kawasaki Engines are using Manufacturing Cloud to deliver exceptional service to their customers
Salesforce today announced Connected Assets, a new suite of capabilities for Manufacturing Cloud that gives manufacturers a comprehensive, real-time view of their connected asset data — including service history, status, and customer and telematics information — so they can better manage assets, monitor health and performance, and act on real-time data. With Connected Assets, sales, customer, and field service teams can now provide real-time alerts to customers, faster, more informed support, more personalized offers and services, and accelerate repair times to increase customer satisfaction, all from one platform.
Manufacturers can also use new AI capabilities to surface deeper insights and recommendations based on asset condition, performance, service history, and other data, as well as provide proactive maintenance and real-time recommendations for customers and field technicians. For example, when a technician is onsite to repair a tractor’s failing engine, AI can suggest other parts that can be serviced now to prevent future downtime. 
And with trusted generative AI capabilities from Salesforce Industries AI, manufacturers can use ready-made prompts combined with industry-specific data models and their own metadata to get tailored, meaningful results. The AI will quickly summarize key asset information — like alerts, open cases, work orders, and warranty status — to provide faster, more informed customer support and uncover new revenue opportunities.
Why it matters: The world’s largest manufacturers lose $864 billion every year due to unexpected machine downtime. Monitoring their assets in real time could help prevent failures and reduce downtime, but only 42% of manufacturers have the accessible and integrated connected asset data needed to do this today, according to Salesforce’s new Trends in Manufacturing report. With a complete, real-time view of their data, manufacturers can reduce these costs and create new revenue streams. 
The innovation: Connected Assets works by connecting to assets that have bidirectional, over-the-air (OTA) capabilities, enabling data sharing between the cloud and the asset over a wireless or cellular network. This helps manufacturers easily integrate all of their asset, IoT, customer and service history data to get a single, more contextualized view of the condition, status, maintenance history, and usage patterns of their equipment. 
With Connected Assets, manufacturers can now: 
The Salesforce perspective: “The manufacturing industry is in the midst of a historic transformation as the entire sector looks to modernize and adapt to an AI era. Connected Assets and the new sector-specific AI capabilities we have developed for Manufacturing Cloud will help our customers come out on top by improving customer and service experiences, increasing asset performance to reduce costs, and powering new, revenue-generating features and services. And soon, with Agentforce, Manufacturing Cloud customers will be able to arm their sales, customer, and field service teams with agents that can monitor and act on connected asset data at scale so they can focus on more strategic, higher-value work.” – Achyut Jajoo, SVP and GM of Manufacturing and Automotive 
The customer perspective: “After our engines roll off the factory floor, our top priority is to nurture unwavering trust with our customers. We are excited about the future, where innovations from Salesforce like Connected Assets, along with event-driven and predictive AI capabilities, will help us deliver exceptional services by elevating ownership and maintenance experiences, reducing unnecessary downtime for our customers, and prolonging the lifespan of our products. With these cutting-edge advancements, we are confident that we will continue to exceed customer expectations and set new standards in our industry.” – Tony Gondick, Senior Manager, IT Business Strategy at Kawasaki Engines 
Connected asset management for every industry: In addition to Manufacturing Cloud, Connected Assets is now available for additional Salesforce Industries clouds — including Energy & Utilities Cloud, Communications Cloud, and Media Cloud — so customers in every industry can unlock value and new services from their connected assets.